Blizzard Backtracks, Renames Launcher Blizzard Battle.net
Earlier this year, Blizzard announced that they would be retiring the Battle.net brand. The company claimed that "there’s been occasional confusion and inefficiencies related to having two separate identities under which everything falls—Blizzard and Battle.net." The renamed launcher was titled Blizzard App. The move was met with indifference by new players and derision by old fans. In the end, the [...]
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