Electronic Arts Stock Prices Recover Following Surprise Apex Legends Launch
Electronic Arts’ stock prices dropped a whopping 18% last week following the release of the company’s less than stellar Q3 financial report. According to VG 24/7, the stock price drop was EA’s lowest in over decade. The company's stock prices, however, seem to have recovered in the wake of Apex Legend’s surprise release and is now doing better than it was before the drop.
EA’s new battle royale shooter Apex Legends came out of nowhere, launching last week without the usual hype that comes with EA’s game releases. The game went on to reach 25M total players and 2M concurrent players just this weekend, surpassing Fortnite’s 16-week record by a long mile.